Celebrities have always helped many companies sell their products. Skechers has been able to pick up some of the most popular celebrities ever! From Christina Aguilera to Kim Kardashian, Skechers has used these women in a sexual way to promote their shoes. These advertisement campaigns were all well thought out. Who would want to pass up a picture of their favorite sexy celebrity? People become interested in the product this way, and may become future clients.

 BUT!!!! Here the ads have too much sex appeal, that more looks like the advertising a sex shop. The idea of using pretty and sexy nurse in order to attract audience's attention nowadays became very old fashioned... I think, the general design of this poster turned into something cheap with hte help of two Christinas.

Towards culture, this advertisement's target audience is mostly people from Western culture. Because sex appeal is not accaptable in certain countries. 

Posted by Mohira