UK Entertainment & Media industry

The UK has the highest number of ‘likers’ globally, when it comes to mobile advertisement with 10.21% did not  just view the advertisement, but also giving it a thumbs up. Base on the researched shown, they predict the UK Entertainment & Media (E&M) sector will grow by 3.1% (CAGR) from 2012 – 2016 to a value of £63 billion. They have made comparison between broadcasting, publishing and advertising industries. And it turns out that internet advertising and digital advertising is the highest rate. Printing advertising is not as popular anymore in the UK, not many people buying news papers and magazine because technology is rising. It is easier and more convient to excess the latest news or products through the internet by just using their smart phones or tablet. here are some graphics comparisons :

References 

http://www.pwc.co.uk/entertainment-media/issues/entertainment-media-outlook.jhtml

-Ryan